Branding

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UI-UX Design

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Art Direction

NEST LIVING

NEST LIVING

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2

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/ About the project

"Sustainability meets innovation—Nest redefines how we build and live through modular, eco-conscious housing."

Nest isn’t just about constructing homes; it’s about shaping the future of living. With a commitment to sustainability and cutting-edge modular solutions, Nest offers a new approach to housing—efficient, durable, and environmentally responsible. By reducing waste and streamlining production, Nest brings modern families homes that align with both their needs and the planet’s well-being.

/ Credits

Client:

Nest Living

Creative Director:

Valery Reck

Stylist:

Designers:

Long Nguyeng, Niklas Hawener

/ Year

2023

Project Scope

Our mission was to craft a brand identity and digital experience that embodied Nest’s vision:

Brand Identity & Visual Concept

Developed a design language that balances modern efficiency with a natural, grounded aesthetic.

Website Development

Built a seamless platform that educates, engages, and converts, guiding users through modular home options and sustainability practices.

Brand Application

Applied the identity across all touchpoints, from print materials to digital assets, ensuring consistency and impact.

Challenges

The biggest challenge? Balancing innovation with accessibility:

Communicating Sustainability Without Overcomplication

The brand had to highlight eco-conscious construction in a way that was clear and compelling.

Merging Modern Minimalism with Warmth

The identity needed to feel progressive yet inviting, avoiding an overly industrial aesthetic.

Creating a Website That Converts

The platform had to inform and inspire while making the customer journey intuitive and frictionless.

Milestones

Throughout the project, we delivered:

Merging Modern Minimalism with Warmth

The identity needed to feel progressive yet inviting, avoiding an overly industrial aesthetic.

A Seamless, Functional Website

The platform had to inform and inspire while making the customer journey intuitive and frictionless.

Consistent Brand Presence Across All Assets

Cohesive branding implemented across business cards, brochures, and marketing materials for maximum recognition.

Conclusion

With Nest, modular construction isn’t just an industry shift—it’s a movement toward smarter, more sustainable living.

With Nest, modular construction isn’t just an industry shift—it’s a movement toward smarter, more sustainable living.

With Nest, modular construction isn’t just an industry shift—it’s a movement toward smarter, more sustainable living.

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